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omniscia
ai creative intelligence for advertisers
Omniscia breaks every ad creative down frame by frame and scores your set across six weighted categories, then flags where near-duplicate creatives will cannibalise each other under Meta's Andromeda delivery algorithm. Instead of guessing whether a set is diverse enough, you get a score with named weaknesses.
It connects to your ad accounts to tie those scores to real spend and performance, surfaces competitor ads, generates briefs from your winners, and feeds everything into a model that sharpens as your data flows in. One platform in place of a stack of single-purpose tools.
how it works
- 01
upload your creative
Drop in your video and image ads to analyse.
- 02
read the score
See six-category scores, cluster risk, and concrete fixes.
- 03
connect your ad accounts
Tie every score to real spend across Meta, Google, and TikTok.
omniscia guides
Ways to use omniscia, and how it compares.
- how toWhat is Meta Andromeda, and how does it decide who sees your ads?Meta Andromeda is the retrieval engine that uses roughly the first 3 seconds of a creative to decide delivery. Near-duplicate hooks collapse into one auction slot. Here's how to make a set Andromeda-ready.
- use caseCreative clustering, explained: why your ads cluster and what it costs youCreative clustering is when near-duplicate ads collapse into one auction slot and cannibalise each other. Omniscia surfaces Entity ID clusters, an efficiency figure, and the wasted spend behind them.
- how toHow to fix creative fatigue 5 to 7 days before Meta throttles your adsCreative fatigue throttles delivery once frequency climbs and CTR decays. Omniscia's Early Warning predicts fatigue 5 to 7 days ahead from frequency thresholds and survival analysis. Here's how to act on it.
- use caseWhy are my Meta ads competing with each other?Your Meta ads cannibalise each other when near-duplicate creatives collapse into one auction slot under Andromeda. Omniscia's Spend Protection puts a number on the wasted budget and shows which ads overlap.
- how toHow many creatives should you run per ad set?There's no magic number of creatives per ad set. Under Meta's Andromeda, distinct hooks beat many near-duplicates. Omniscia scores your hook variety and maps the angle and format branches you're missing.
- comparisonLooking for a Foreplay alternative? Score creatives, don't just swipe themForeplay is a strong creative swipe and inspiration tool at around $99. Omniscia adds scored analysis with named weaknesses, Andromeda cluster risk, and scores tied to real performance. Here's the comparison.
- comparisonA Triple Whale alternative when the question is creative, not attributionTriple Whale is strong e-commerce analytics and attribution at around $259. Omniscia is creative-intelligence-first: Tempo ties creative scores to performance. They solve different problems. Here's the honest comparison.
- comparisonA MagicBrief alternative that briefs from your winners, not inspirationMagicBrief turns ad inspiration into briefs at around $249. Omniscia's Forge generates data-backed briefs from your own winning creatives, with scale, pivot and fresh-angle routes. Here's the comparison.
- comparisonAn Atria alternative for competitor ad intelligenceAtria is competitor ad intelligence at around $269. Omniscia's Intel spies on competitor ads via the Meta Ad Library, lets you watch rivals and benchmark, and infers performance from ad longevity, no synthetic ROAS.
- use caseAd creative scoring: a graded verdict on every creative, per platformOmniscia's Lens scores your video and image ad creatives across six weighted categories, grading each from Excellent to Critical, with per-platform score cards for Meta, TikTok, YouTube and Google.
- use caseCompetitor ad spy: watch rivals' ads and benchmark against themOmniscia's Intel spies on competitor ads via the Meta Ad Library. Watch rivals, run a deep analysis of a single ad for 10 credits, benchmark your strategy, and read performance from ad longevity, no synthetic ROAS.
- how toHow to generate creative briefs from your own winnersOmniscia's Forge generates data-backed creative briefs from your own winning creatives, not a blank prompt. Mark a campaign closed and it routes a directive: scale the winner, pivot, or fresh angle. Here's how.
- use caseWhat is ad creative analysis, and why is it more than a creative score?Ad creative analysis breaks your video and image ads down to evaluate what makes them work or fail, then ties it to real performance. Here's what it covers and how it differs from a single score.